This course will lay the foundations for writing sound business plans. It will cover topics such as principle elements of business plan (the executive summary, the organizational plan, the marketing plan, the financial plan, and the management description, risk analysis). Students will learn about the information needed to make a business plan (research on market potential, customer profiles, manufacturing costs, projected financial statements), how it is to be gathered and presented. They will also get an understanding of how expectations of investors are met through it.
